Interview Well-Known Colleagues Send an email request to a handful of well-known colleagues in DNA Scalper your field whose work complements yours asking to interview them for your ezine readers. Three to five questions should suffice. They get free exposure and you get valuable content for your ezine.
Do an Ask (Insert Your Name Here) Column Periodically in your ezine, ask you readers to send you questions that you can answer for them in future issues. When you find yourself stuck for content ideas, pull these out and answer one or two. These are great idea sparkers and even better, you are giving information your readers specifically asked for.
Use this strategy when you're pressed for time or when you're going on vacation. There's nothing wrong with reprinting a favorite article. Your current readers will appreciate the refresher and your article will be new to your newer subscribers.Print this list out and keep it near your computer so the next time you sit down to write your ezine you'll have 7 quick ways to come up with valuable content for your readers.