Do you wish to speed up your WordPress site? Fast-loading pages enhance the user experience, increase pageviews, and aid WordPress SEO. We'll go through the most helpful WordPress speed optimization strategies in this article to help you improve WordPress performance and speed up your website.
This post is a thorough guide to WordPress performance optimization, unlike other “X best WordPress caching plugin” lists or generic “X techniques to speed up WordPress” guides.
We tried to cover everything from why speed is important to what causes your WordPress site to slow down, as well as specific steps you can take right now to boost your WordPress speed.
To make it easier for you to navigate through our complete guide to speeding up your WordPress site, we've prepared a table of contents.
Why Is WordPress Site Speed So Important?
According to studies, the average human attention span has decreased from 12 seconds to 7 seconds between 2000 and 2016.
What does this mean for you as the owner of a website?
You just have a few minutes to show consumers your content and persuade them to stay on your site.
Users may abandon your website before it even begins to load if it is too slow.
According to a StrangeLoop case study involving Amazon, Google, and other major sites, a one-second delay in page load time can result in a 7% drop in conversions, an 11% drop in page views, and a 16% drop in customer satisfaction.
Furthermore, Google and other search engines have begun penalising slower websites by ranking them lower in search results, resulting in fewer traffic for such sites.
To summarise, if you want your WordPress website to generate more traffic, subscribers, and cash, you must make it FAST!
How to Test the Speed of Your WordPress Website
Beginners frequently believe that their website is OK simply because it does not appear to be slow on their computer. That's a huge blunder.
Modern browsers like Chrome store your website in the cache and automatically prefetch it as soon as you start typing an address since you visit it frequently. Your website will load almost instantly as a result of this.
A normal person viewing your website for the first time, on the other hand, may not have the same experience.
In fact, users in different parts of the world will have very diverse experiences.
This is why we recommend utilising a tool like IsItWP's WordPress speed test to check the speed of your website.
It's a free online tool that lets you test the speed of your website (also read platform for SEO).
You might be wondering, "What is a good website speed that I should aim for?" once you've completed your website speed test.
Under two seconds is an excellent page load time.
The faster you can make it, though, the better. A few milliseconds saved here and there can build up to half or even a full second saved on your load time.
Your speed test report will likely have multiple recommendations for improvement. However, most of that is technical jargon which is hard for beginners to understand.
Learning what slows down your website is the key to improving performance and making smarter long-term decisions.
The primary causes for a slow WordPress website are:
Now that you know what slows down your WordPress website, let’s take a look at how to speed up your WordPress website.
Read more at How to speed up a wordpress website
