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What does cost money within Cricut Design Space are the images and fonts you may want to use on your projects. A vast majority of Cricut image and fonts require follow-on payment, typically ranging from $0.99/image to $4.99/font, and $29.99+ for an entire “set” of images.
Purchasing images and fonts can be done on an a la carte basis (i.e., one at a time as you need them), as a set, OR you can purchase a Cricut Access Membership to have access to the entire Cricut Design Space Image Library for a monthly/annual fee.