Over 10 million people run or participate in MLM campaigns in the US alone, with worldwide numbers reaching over 20 million. The popularity of these companies, which rely on distributors to increase profits by selling to their friends and family, has necessitated a software niche that caters to the specific needs of the network. Multi-level marketing software helps those who run direct marketing businesses track shipments, inventory, and accounting, while simultaneously running social, website, and email marketing campaigns.
Benefits of multi-level marketing software
MLM software caters specifically to network and direct marketers in multi-level organisations. In the MLM model, individuals technically run their own businesses and distribute products directly to consumers. As a side benefit, many of these businesses thrive through recruitment of friends and family into new distributor roles, where they increase the profits of the product company by increasing overall product sales. Salespeople who are recruited by a single distributor are considered on that distributor’s downline, and the product sales from each of a distributor’s salespeople can factor into that distributor’s total sales number.
MLM organisations have historically come under close scrutiny from government business and health agencies. Due to these legal troubles, network marketing organisations walk a fine line when making health-related marketing claims or commission calculations. These government regulations opened the market for multi-level marketing software developer, where distributors can organise, track, and calculate shipping, sales, and commission in line with legal requirements. This software is designed for those who work as distributors, salespeople, and executives of MLM companies.
The FTC requires network marketing businesses to gain the majority of profits through the sale of products directly to consumers. These regulations require direct marketers to keep careful records of products bought and sold and inventory on hand. MLM software products provide ordering, invoicing, and payment records. Some software programs also include detailed product records for customer and distributor reference.
Sales and order management includes everything from invoicing and billing through tracking and inventory management. You can find these tools in many accounting, shipping, or logistics solutions, but an MLM platform will bring many of these capabilities together, because they are integral to product distribution for a direct sales company. Specialised multilevel marketing software should give you full branding capabilities for your sales documents, like custom icons and letterhead. You’ll save time with templates that can be used over and over, instead of building invoices from scratch each time.
When looking for a freelance full stack developer to construct an app for you, be sure that the team includes UX designers in addition to programmers. Also, Node.js is sometimes used to serve front-end assets, which makes development easier and saves time.
The primary purpose of UX development is to improve the overall user experience when they engage with an eCommerce app. Simply put, it builds the foundation for your future app.
The sales landscape has changed dramatically over the last decade, and MLM companies have felt the pinch in their door-to-door and neighbour-to-neighbour sales. As many buyers move to the internet, direct marketing has followed. The best MLM software will provide access to social media and e-commerce sites with full branding and email marketing capabilities built in. Read More...
