Many people struggle in network marketing. They spend a lot of money DJ Moore Womens Jersey , do a lot of work but earn peanuts. The worst part is that most of them think just by working hard, they can create a momentum in their team. Hard work is necessary, no doubt, but without the right approach Jordan Scarlett Womens Jersey , it’s not really hard work, it’s busy work. If you have been struggling in your network marketing business trying to make it work, then the 7 great lies of network marketing book is what you need.
The 7 great lies of network marketing book, authored by Ann Sieg Christian Miller Womens Jersey , goes in detail as to why people fail in the network marketing industry. Basically, this industry faces two major issues. One is lack of reputation and the other one is low success rate.
It’s the case of the blind leading the blind in network marketing. Most of the training sessions are geared towards getting people pumped up. The focus on real strategies is absolutely non existent. Lack of real strategies leads to lack of results. Lack of results leads causes a sense of desperation due to which people start getting really pitchy about their business. At this juncture, they are ready to pitch anyone and everyone which is where the problem starts. Desperate techniques seldom work. It only helps in creating a bad impression about the whole industry. This is what has been happening for ages in our industry.
Network marketing leaders often repeat statements like “we have the best products” “everyone is your prospect”, this isn’t about selling products but about sharing them” and such stuff. You too would have heard these kinds of statements in network marketing rallies. Ann Sieg Will Grier Womens Jersey , in her 7 great lies book, says that these are some of the biggest and most damaging lies of this industry.
If you are in a real business, you must learn how to sell the products and network marketing industry is no different. Most people think prospects will get scared of hearing the word “selling”. Conceptually this is a wrong approach as it tends to attract the wrong kind of people who will be forever dependent on their uplines. It is bad techniques like this which causes a lot of problems in our industry.
Lack of true sales and communication skills is the reason why many struggle in this industry. Skills are needed to succeed in any business venture and network marketing is in no way different. There is very little emphasis on real skills. Let’s be honest: how many people do really know how to generate leads, how many people do really know how to properly talk to leads Greg Little Womens Jersey , how many people know how to qualify leads, how many people can properly train their team and the list goes on and on and on. Yes upline leaders do give support and all but there is too much lack of skills at the basic level.
The 7 great lies of network marketing explains about various network marketing problems with amazing clarity. The crystal clear approach of the book is what it made it extremely popular when it released a few years back. People loved this book so much that they started circulating it all over the place. This book is a must read for all network marketers.
Do yourself a favour and get your hands on the 7 great lies book by ann sieg . Related article : network marketing problems .
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