Publicado em 6 de março de 2015
The If product design awards recognise outstanding design achievement and have been doing so for more than 60 years. Only the very best designs in 17 categories were selected by the international jury and this year 3249 products were entered from around the world.
The new Volvo FH was awarded the prize in category 1: transportation design and special vehicles. The jury thoroughly examined each entry on the basis of evaluation criteria which included design quality, degree of innovation, environmental impact, functionality and safety. Professor Fritz Frenkler, the chairman of the jury, said that he was impressed by the consistently high quality of the entries, the passion for innovation and the courage manufacturers showed in pursuing their own design approaches. The ECR88D compact excavator from Volvo Construction Equipment also won an If product design award, making this a double success for the Volvo Group.
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