Nowadays, we have to be creative with the ways in which we advertise our company and our services. It was easier back in the day when old print advertising was the main way to market your company. However, with digital marketing, the game has changed substantially! Therefore, we have had to change the ways of marketing when doing it digitally through all media channels. Luckily in South Africa, we have a wide range of premium translation services in Cape Town for us to really engage with our audience and pull them in! (Information source: https://www.voicevillage.co.za/translators/)
Translation services in Cape Town are typically offered in voice-over studios. This allows the person advertising to take a host of advantages with them. If you would like to find out what these advantages are that translation services can offer you, then continue reading this article.
Translation services are used when the advertisement you want to have done will be speech only. These kinds of advertisements are broadcasted on various podcasts and radio stations. This means translation services will be particularly useful for you when utilising these kinds of advertisements.
When you opt for translation services, you will have a stellar team of industry experts to guide you through the proper techniques for radio and podcast adverts. For instance, a clear and precise script that gets straight to the point in a noticeably short time and captivates your target audience to complete the goal of your radio and podcast advertisement is something a translation services team can offer you.
However, the best advantage of translation services is the fact that you reach a much bigger audience. Your advertisement will be broadcasted through various podcasts and radio stations, reaching the ears of many people, who potentially do not speak English as a first language.
A prime example is the many languages South Africa has. If you were to advertise on radio stations or podcast channels that broadcast throughout South Africa, you would not want your advert in English only, and your translation services team would agree. Instead, you should have a few versions of your advert spoken in different dialects, as to reach a much bigger audience when compared to the advert being spoken in English only.
However, South Africa has eleven official languages, and paying for each translation can be very costly. Your translation services team will advise you and sit down with you to discuss what languages they should use. For instance, they will discuss what the most commonly spoken languages are and agree to do the translation services in these dialects, upon your approval.
Translation services can help your company reach a much wider audience with a clear, captivating, and short script that has been translated into various languages. However, this does not mean you can pick any translation services studio to do your advertisements. Instead you should listen to some of their translations services they have done for previous clients. This can be done by going through their website or sending them an email asking for a sample. This makes the process of choosing a premium translation services studio in Cape Town much easier.
