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To become a Salesforce Certified Marketing Cloud Email Specialist, candidates must pass a 60 question multiple-choice exam within 90 minutes. The exam is administered by Salesforce and can be taken online or in-person at a testing center. Candidates must achieve a passing score of 65% or higher to earn the certification. The certification is valid for two years and can be renewed by passing a recertification exam or by completing a Trailhead module. Earning the Salesforce Marketing-Cloud-Email-Specialist certification demonstrates a professional's ability to effectively use the Salesforce Marketing Cloud platform to create and execute successful email marketing campaigns, which can lead to career advancement opportunities and increased earning potential.
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The Salesforce Certified Marketing Cloud Email Specialist certification exam covers a wide range of topics related to email marketing, including email design and coding, subscriber management, data management, email automation, and reporting and analytics. The exam consists of 60 multiple-choice questions that must be completed within 105 minutes. To pass the exam, candidates must score at least 68% or higher. The exam is available in English and costs $200 USD per attempt.
NEW QUESTION # 49
A marketer wants to use personalization strings to create individualized content for an upcoming send. What would the marketer need to know to understand how to use personalization strings? (Choose 3)
Answer: B,C,D
NEW QUESTION # 50
A marketer send an email to a send able data extension that contains a customer _ id fields with a numeric of data type that relates to the subscribers key and the all subscribers list as a send relationshipWhich two statements are correct about the emails send behavior for any subscribers who currently does not exist on the all subscribers list? Choose two answers
Answer: A,B
NEW QUESTION # 51
NTO wants to reuse a skiing promotional advertisement used in one of last winter's email campaigns. Which three methods in Content Builder can be used to locate the promotional advertisement? Choose 3 answers
Answer: A,D,E
Explanation:
Explanation
https://www.dummies.com/business/marketing/find-content-salesforce-marketing-cloud-content-builder/
NEW QUESTION # 52
Northern Trail Outfitters wants to increase email subscribers this quarter. Which three methods could they use to legally obtain subscribers?
Choose 3 answers
Answer: A,B,C
NEW QUESTION # 53
Northern Trail Outfitters (NTO) has a Master Subscriber data extension that contains profile and preference information. Various segments are created from the Master Subscriber data extension and each segment will need to be automatically refreshed daily.
Which two activities should NTO consider using? (Choose two.)
Answer: C,D
NEW QUESTION # 54
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