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The Salesforce MKT-101 certification exam is ideal for professionals who are responsible for creating and managing customer journeys, email campaigns, mobile campaigns, social media campaigns, and advertising campaigns using Marketing Cloud. The exam tests the candidate's ability to design and implement customer journeys that are personalized, relevant, and engaging. The certification exam also evaluates the candidate's knowledge of using Marketing Cloud tools for data analysis, segmentation, and targeting. Passing the Salesforce MKT-101 certification exam demonstrates that the professional has a deep understanding of Marketing Cloud and is able to build and analyze customer journeys that drive business growth and customer engagement.
The Salesforce MKT-101 certification exam is a multiple-choice exam consisting of 60 questions. The exam duration is 90 minutes, and candidates must achieve a passing score of 68% or higher to earn the certification. The exam is available in English and Japanese languages and can be taken online or at a testing center.
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NEW QUESTION # 72
Northern Trail Outfitters (NTO) has a requirement to create a distinction between marketing and transactional emails in terms of From Name and IP Address for reputation purposes.
Which two actions should NTO take to create Send Classifications? Choose 2 answers
Answer: A,B
NEW QUESTION # 73
Northern Trail Outfitters (NTO) wants to manager subscriber preferences at the communication theme level. NTO'S subscribers are stored in data extensions.
Which Marketing Cloud feature should be used to achieve this?
Answer: C
NEW QUESTION # 74
Northern Train Outfitters wants the From Name on the monthly Newsletter to come from a specific User who is set up in the Marketing Cloud. Which feature would be used to set up this From Name selection?
Answer: D
NEW QUESTION # 75
What functionality is contained in Journey Builder that does NOT exist in Automation Studio?
Answer: C
NEW QUESTION # 76
What can be used to join two data extensions to segment via Drag and Drop Segmentation?
Answer: B
NEW QUESTION # 77
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