BTW, DOWNLOAD part of Pass4sureCert 410-101 dumps from Cloud Storage: https://drive.google.com/open?id=14GntLi31uxOUTIS3_u3_hZndtBcR0Ne2
The 410-101 exam practice test questions are designed and verified by experienced and qualified Facebook 410-101 exam trainers. They check and verify all Facebook 410-101 exam dumps one by one and offer the best possible answers to a particular Facebook 410-101 Exam Questions. So you will find each Facebook 410-101 exam questions and their respective answers correct and error-free and assist to complete the 410-101 exam preparation quickly.
Facebook 410-101 Certification Exam consists of 75 multiple-choice questions that must be completed within 75 minutes. 410-101 exam is available in English, Spanish, Portuguese, French, German, Italian, Indonesian, Japanese, Korean, Simplified Chinese, and Traditional Chinese. To pass the exam, candidates must achieve a score of at least 700 out of 1000.
>> Valid Exam 410-101 Registration <<
As customer-oriented company, we believe in satisfying the customers at any costs. Instead of focusing on profits, we determined to help every customer harvest desirable outcomes by our 410-101 training materials. So our staff and after-sales sections are regularly interacting with customers for their further requirements and to know satisfaction levels of them. We want to finish long term objectives through customer satisfaction and we have achieved it already by our excellent 410-101 Exam Questions. In this era of cut throat competition, we are successful than other competitors. What is more, we offer customer services 24/7. Even if you fail the exams, the customer will be reimbursed for any loss or damage after buying our 410-101 guide dump. One decision will automatically lead to another decision, we believe our 410-101 guide dump will make you fall in love with our products and become regular buyers.
NEW QUESTION # 95
Your client is running a branding campaign on TV and wants to increase their online presence through Facebook.
You recommend using Facebook TRP buying plan as a good option, but since your client is new to Facebook platform, they want to understand its benefits better to plan, buy, and measure branding campaigns in conjunction with TV advertising?
Select all that apply.
Choose ALL answers that apply.
Answer: A,C,D,E
Explanation:
Explanation
Facebook TRP Buying has the following benefits primarily:
* Incremental Target Audience Reached: Measured across 42 US campaigns, when TV and Facebook were combined, advertisers saw a 19% increase in targeted reach versus TV alone. When Millennials were the target audience, incremental reach increased to 37%.
* Efficiency: Across the same 42 campaigns, Facebook impressions were two times more likely to hit their target audience than TV impressions. This means advertisers spent less to reach their target audiences.
* Effectiveness: A study by Nielsen of seven recent campaigns showed that, compared to people who saw TV alone, people exposed to both TV and Facebook demonstrated a 3.2 percentage point increase in ad memorability, 11.5 percentage point increase in brand linkage, and a 22.7 percentage point increase in like-ability linkage.
* Measure Traditional Campaigns: With Facebook TRP buying, advertisers can measure traditional channels with online channels equally through third-party providers.
Facebook currently partnered with Nielsen Digital Ad Ratings in order to verify on-target impressions. Keep in mind that all TV marketing efforts that run in conjunction with Facebook TRP buying ads should be geared towards branding campaigns, not direct response campaigns.
NEW QUESTION # 96
You've been running a reach campaign for a CPG client for the past 3 weeks; however, your campaign is underperforming. Here is some information for the performance of your campaign:
You have two images running within same ad set with high CTR
You've set up Facebook, Instagram, and Messenger as your placement
You have a total budget of $10,000 for a 4 week campaign
You've spent a total of $4,834.73 in the past 3 weeks
Instagram placement has an average CPM of $1.24 and Facebook average CPM is $1.16 What changes should you make to your campaign in order to achieve your goal?
(Select the two best options)
Choose ALL answers that apply.
Answer: B,C
NEW QUESTION # 97
What are some best practices for videos in Facebook News Feed that will drive the most positively impacted Ad Recall?
(Select all that apply)
Choose ALL answers that apply.
Answer: A,B,C,F
Explanation:
Explanation
In light of new test results-in combination with new research from Facebook IQ on designing effective video ads for the mobile feed- Facebook has made some updates to its mobile video creative considerations.
Facebook has added a new tip on framing and revised their suggestion on experimentation to encourage advertisers to play more as they explore storytelling through video in mobile feed.
Here are other updated video creative considerations:
* Capture attention quickly. Using colors, themes and imagery that evoke your brand at the start of your video can help people connect the ad to your brand quickly. Consider starting your video with lifestyle and product shots, recognizable spokespeople, action scenes or a vivid background to spark interest.
* Design for sound off. Since most video ads in mobile feed are viewed without sound, it's important to convey your message visually. Showing captions, logos and products can help communicate your message, even in silence.
* Frame your visual story. Producing video for a small screen requires consideration of dimension and scale. Play with zoom, crop and overall visual composition to make sure your story is told well on a small screen.
* Play more. There's no universal solution to building brands or driving actions with mobile video, so keep experimenting, testing and iterating to learn what works for your brand and audience.
NEW QUESTION # 98
Your client is interested in running a campaign with a video, but they are still not 100% sold on running Facebook ads.
Given their skepticism, they would like you to run multiple campaigns, with the same video content but the following campaign objectives:
* Optimization goal for impressions
* Optimization goal for video views
So you need to run an optimization goal for impressions and another one for video views. You will then be able to compare both campaigns through the eCPM metric.
How does the eCPM calculation differ within both campaigns?
Select all that apply.
Choose ALL answers that apply.
Answer: B,C,D
Explanation:
Explanation
Facebook converts all campaigns into an to enable comparison between ads with different optimization goals.
There are 3 different formulas for calculating the eCPM:
1. Optimization goal: impressions
2. Optimization goal: clickseCPM = (Advertiser bid per click) x (estimated click-through rate) x 1,000
3. Optimization goal: actions (besides clicks)eCPM = (advertiser bid per action) x (estimated click-through rate) x (estimated conversion rate)* x 1,000
NEW QUESTION # 99
You are planning on running a brand lift study for your client, what are some of the metrics you can measure through the study?
Choose only ONE best answer.
Answer: B
Explanation:
Explanation
All brand lift studies will receive the following metrics by comparing the test (exposed) versus control groups:
* Estimated # of persons - is the estimated incremental number of people who remembered seeing your ad.
* Cost per incremental person - people who remembered seeing your ad (based on your budget).
* Percentage point lift - which is the difference in the percent of people who recall seeing your ad in the exposed group versus those in the control group.
All of these metrics will also be available for message association, favorability, and purchase intent.
Below is an example:
NEW QUESTION # 100
......
If you are clueless about the oncoming exam, our 410-101 practice materials are trustworthy materials for your information. More than tens of thousands of exam candidate coincide to choose our 410-101 practice materials. Our 410-101 practice materials are perfect for they come a long way on their quality. If you commit any errors, which can correct your errors with accuracy rate more than 98 percent. To get more useful information about our 410-101 practice materials, please read the following information.
410-101 New Test Bootcamp: https://www.pass4surecert.com/Facebook/410-101-practice-exam-dumps.html
