In the fight for reputation in 2025, UAE industries are already preparing themselves. As deepfake defamation and cybercrimes become more sophisticated, AI detection tools are being adopted by the majority of companies to catch the false content early and therefore protect the brand and the trust of the customers. It is possible that even an ORM company in Dubai might be able to testify regarding the quickness of the destruction of the reputation caused by a false video. Being vigilant, checking the sources, and employing the technology smartly is turning into the rule of the survival game.
