FRISCO The concept of Establishing the Run has been such a cliche - and in todays pa s-happy NFL, such a sarcastic meme - that one of the top fantasy football sites uses the phrase as its name.But old-school though it may be, Ezekiel Elliott remains a true believer."I think it's important, period, to establish the run game - Carl Lawson Jersey to run the football," Elliott said as . "I think we ran the ball efficiently last Sunday. And I'm looking forward to doing it again this week.There was a certain efficiency in what Zeke did in the 19-3 season-opening lo s to the Tampa Bay Bucs. He registered 10 carries for 52 yards before the flow of the game, the failures on third down (Dallas was Carlos Dunlap Jersey but three of 15) and maybe errant play-calling decisions from coach Mike McCarthy and staff curtailed Elliotts opportunities.Said : "Weve got Jordan Evans Jersey to convert on our third-and-'manageable.'Thats something we took away from that game. Everyone wants to know why we didnt run it enough; Well we didnt convert on third down, so we really didnt have a lot of opportunities. (We need to) get us into those manageable third-down situations, convert them and keep drives alive.''Elliott and the Cowboys will now have to do their converting without the guidance of Dak Prescott (thumb surgery) for an extended period of time.They believe backup quarterback Cooper Rush can be a big Shawn Williams Jersey part of the fix so they don't repeat their dubious three-point output - the lowest point total for the Cowboys in a season-opener since 1989, the year future Hall of Famers Troy Aikman and Jimmy Johnson rolled into town.But beyond Rush, Zeke, the two-time NFL rushing champ, seems to be offering up his services, too.Scroll to Bobby Hart Jersey ContinueThe efficiency is there, he said. We just gotta get to it, get the runs and wear on the defense."So, is there a magic number, a perfect number, a winning number of carries?'I dont know the number of carries, but I think we definitely have to commit to running it,'' Elliott said.Is that "number of carries'' ... 10?"Nah," he replied.